{"id":22800,"date":"2026-08-25T09:54:59","date_gmt":"2026-08-25T09:54:59","guid":{"rendered":"https:\/\/www.gioielleriasessamario.com\/prodotto\/apex-vintage-art-deco-anni-30-40\/"},"modified":"2026-09-24T04:38:24","modified_gmt":"2026-09-24T04:38:24","slug":"apex-vintage-art-deco","status":"publish","type":"product","link":"https:\/\/www.gioielleriasessamario.com\/en\/product\/apex-vintage-art-deco\/","title":{"rendered":"Apex Vintage \u2013 Art D\u00e9co"},"content":{"rendered":"<div>Elegant vintage Apex watch in Art Deco taste, dating to the 1930s\/1940s, featuring a distinctive cushion-shaped case and silvered dial with stylized Arabic numerals. The blued hands and small seconds counter at 6 o&#8217;clock complete an aesthetic typical of the period&#8217;s watchmaking.<\/div>\n<div>Apex is among the historic vintage Swiss houses producing well-made timepieces, often imported or distributed in European markets, characterized in that period by a very strong Art Deco influence.<\/div>\n<div><\/div>\n<div>\n<ul>\n<li><b>Brand:<\/b> Apex<\/li>\n<li><b>Period: <\/b>1930s\/1940s<\/li>\n<li><b>Movement: <\/b>Hand-wound mechanical<\/li>\n<li><b>Case: <\/b>Cushion-shaped, gilt finish<\/li>\n<li><b>Case diameter:<\/b> 32 mm<\/li>\n<li><b>Dial: <\/b>Silvered with natural age patina<\/li>\n<li><b>Indices: <\/b>Stylized Arabic numerals<\/li>\n<li><b>Hands: <\/b>Blued<\/li>\n<li><b>Strap: <\/b>Generic brown leather<\/li>\n<li><b>Buckle: <\/b>Generic<\/li>\n<li><b>Crown: <\/b>Generic<\/li>\n<li><b>Condition: <\/b>NOS (New Old Stock)&nbsp;<\/li>\n<li><b>Functions:<\/b> Hours, minutes and small seconds<\/li>\n<li><b>Small seconds: <\/b>Counter at 6 o&#8217;clock<\/li>\n<li><b>Case back:<\/b> Plain<\/li>\n<li><b>Special feature:<\/b> Shaped case with wire lugs,&nbsp;a technical solution inherited from pocket watches modified for the wrist (the so-called trench watches of World War I), before the invention of modern spring-bar lugs.<\/li>\n<\/ul>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Elegant vintage Apex watch in Art Deco taste, dating to the 1930s\/1940s, featuring a distinctive cushion-shaped case and silvered dial with stylized Arabic numerals. The blued hands and small seconds counter at 6 o&#8217;clock complete an aesthetic typical of the period&#8217;s watchmaking. Apex is among the historic vintage Swiss houses producing well-made timepieces, often imported [&hellip;]<\/p>\n","protected":false},"featured_media":22801,"template":"","meta":[],"product_brand":[424],"product_cat":[1344],"product_tag":[],"class_list":["post-22800","product","type-product","status-publish","has-post-thumbnail","product_brand-apex","product_cat-watches-en","first","instock","taxable","shipping-taxable","purchasable","product-type-simple","add-to-wishlist-before_image"],"_links":{"self":[{"href":"https:\/\/www.gioielleriasessamario.com\/en\/wp-json\/wp\/v2\/product\/22800","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.gioielleriasessamario.com\/en\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/www.gioielleriasessamario.com\/en\/wp-json\/wp\/v2\/types\/product"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.gioielleriasessamario.com\/en\/wp-json\/wp\/v2\/media\/22801"}],"wp:attachment":[{"href":"https:\/\/www.gioielleriasessamario.com\/en\/wp-json\/wp\/v2\/media?parent=22800"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/www.gioielleriasessamario.com\/en\/wp-json\/wp\/v2\/product_brand?post=22800"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/www.gioielleriasessamario.com\/en\/wp-json\/wp\/v2\/product_cat?post=22800"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/www.gioielleriasessamario.com\/en\/wp-json\/wp\/v2\/product_tag?post=22800"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}